Companies grapple with this question every time there is a major news event. In the wake of Superstorm Sandy Beth did a blog post about how PR professionals should act. The headline there: keep it classy – and never capitalize on the tragedy.
Read on: How to Behave on Social Media in the Wake of a Tragedy: Ask Yourself These Questions
Great read about improving interaction on Facebook on @ProBlogger: The Wave System: How to Get Your Facebook Page Updates Seen By More People
Google has published a tool to help locate people following a series of explosions at the Boston Marathon finish line on Monday. Initial news reports said two people were killed and more than two dozen injured by the blasts.
Remember when websites looked like this? So hilarious now. (Also, Netscape!)
(via frickyeah1990s)
New Pew study charts the explosive growth of American social media. Usage of Twitter alone is now at a 16%, having doubled since late 2010.
(via thenextweb)
I love what Col. Chris Hadfield is doing with social media in order to spark new interest in space programs. Particularly this AMA on Reddit. Doesn’t hurt that he shares some awesome photos of Earth from space, either! 
Wow, pretty interesting! Zappos Facebook Activity Over 2 Months Drives 85,000 Website Visits